Falls Concept Range
Act I — Autumn / Winter 2027
Trend & Concept Direction / Range Development / Graphic & Textile Design / Product Design / Art Direction / Campaign
Scope
An in-house Autumn/Winter 2027 range developed by FALLS, exploring a complete collection from initial direction through to product and campaign.
Concept
Drawing from contemporary workwear, surf and skate culture, the range introduces subtle references to mysticism, folklore and the occult through its graphic language. Relaxed silhouettes, washed finishes and tactile fabrications bring these influences together within a muted, lived-in Autumn/Winter palette.
Direction
The collection was developed as a complete wardrobe — balancing graphic statement pieces with quieter essentials across tees, fleece, knitwear, shirting, outerwear, denim, trousers and accessories.
Development
